Goodyear Tire & Rubber Co. will raise prices on all its consumer and commercial tire brands effective April 1, 2012.
Consumer tire prices will be raised by up to 6% in the United States and Canada. Commercial tire prices In the U.S. also will increase by up to 6% on that day.
The escalation of raw material costs is the reason for the increase, according to Goodyear.
Goodyear is the latest tire manufacturer to implement or announce a price increase in 2012.
* Yokohama Tire Corp. increased prices by up to 8% on all of its consumer tires sold in the U.S. on March 1.
* Toyo Tire U.S.A. Corp. increased prices on passenger, light truck and commercial truck tires to a weighted average of 6% on Jan. 1.
* Falken Tire Corp. raised prices on Falken and Ohtsu brand passenger and light truck tires up to 5% -- with some inline adjustments -- on Jan. 1.
* Continental Tire the Americas LLC (CTA) raised prices on all Continental, General and Ameri*Steel brand commercial truck tires up to 9% on Feb. 15. The increase affected all replacement sales channels in the U.S.
* Yokohama implemented a price increase of up to 8% on all of its commercial truck tires in the U.S., effective Feb. 1. The company also raised prices on its OTR tires up to 15% effective Jan. 1.
* Bridgestone Americas Commercial Solutions (BACS), a business unit of Bridgestone Americas Tire Operations LLC, also raised prices on its OTR tires effective Jan. 1. The 15% price increase applied to Bridgestone, Firestone and Continuum off-road tire products and Continuum pre-cure tread rubber and related retreading materials.
* Bridgestone Americas raised prices effective Jan. 1. The 10% price increase applied to Bridgestone, Firestone and Continuum off-road tire products and Continuum pre-cure tread rubber and related retreading materials.