As always, tire manufacturers have been introducing their new tires in preparation for summer. It's no coincidence that they all seem to be all-season ultra-high performance tires.
That segment is the hot one, where all the technology is coming together to create the next generation of broad line tires. Wet traction? Certainly. Snow traction? Surprisingly, yes. Dry traction? That's a given.
The new Motivo from Nitto Tire U.S.A. Inc. (pictured) is even backed by a 60,000-mile limited tread wear warranty! (You can read about it in the March issue of Modern Tire Dealer.)
To find out who's competiting in this segment, check out the latest blog from MTD Editor Bob Ulrich, "All-season UHP tires: The bandwagon is far from full."
Are all-season UHP tires your biggest sellers right now? Do you expect them to be? Let us know what you think by leaving a comment!