American Tire Distributors (ATD) is expanding its off-road portfolio by launching the new Hercules Terra Trac A/T.

Made in the United States and designed for today's trucks, CUVs and SUVs, the Terra Trac A/T "delivers confident on- and off-road performance while maintaining the comfort, durability and reliability consumers demand across any terrain," say ATD officials.

"The launch represents ATD's continued investment in its proprietary brands portfolio and reinforces the company's commitment to delivering innovative products that help dealers compete and grow."

"The Terra Trac A/T is an important milestone for the Hercules brand and a reflection of our ongoing investment in proprietary brands," says Keith Calcagno, chief strategy officer, proprietary brands. "This tire was developed to meet the growing demand for all-terrain performance while providing the quality and capability our customers expect."

The Hercules Terra Trac A/T features "aggressive shoulder lugs designed to enhance off-road traction," interlocking tread blocks for stability and handling, full-depth siping for increased traction and a Three-Peak Mountain Snowflake (3PMSF) certification for severe snow performance.

The Terra Trac A/T, now available through ATD distribution centers nationwide, is engineered to meet the growing demands of off-road and all-terrain tires, say ATD officials.