Tireco's Milestar Tires Endure 1,000+ Miles Off-Road
Key Highlights
- Milestar participated in Unreal Adventure 2026 as the official tire, marking the fourth consecutive year of involvement.
- The event covered diverse terrains including mud, sand, rock crawling and highway transit across five states over seven days.
- The Patagonia MT Pro was developed for serious off-road competitors and enthusiasts, debuting in real-world conditions.
Tireco Inc.'s Milestar tire brand recently participated in Unreal Adventure 2026, a seven-day, 1,000+ mile off-road expedition spanning Oklahoma, Arkansas, Missouri, Kansas and Iowa.
Returning for the fourth consecutive year as the official tire of Unreal Adventure, Milestar equipped 23 vehicles with Patagonia tires across three product lines: the new Patagonia MT Pro, the Patagonia MT/02 Black Label and the Patagonia MT/02.
"The event, now in its 27th year, is one of North America’s most demanding off-road endurance challenges, testing drivers, vehicles and equipment across some of the most rugged terrain in the country," according to officials. "Selected from over 150 applicants, participants tackled trails rated up to 9 out of 10 in difficulty, navigated technical rock crawling, mud, sand and highway transit across diverse terrain, and endured conditions ranging from 104-degree heat to thunderstorms."
Participants drove through Twin Mountain ORV Park, Camp Gruber Training Center, Rush Springs Ranch, Kansas Rocks Recreation Park, Ray Rocks and MIOBI Off Road Park before heading to Hamilton, Iowa, where the final day included rough trails and steeper rock courses.
The event highlighted the Milestar Patagonia MT Pro, a tire "developed for serious off-road competitors and enthusiasts." Two vehicles ran the MT Pro on 40-inch fitments: Evan McCurry of Skyjacker Suspensions and returning driver Caleb Morrison, representing Milestar Tires, say company officials.
Twenty-one vehicles ran the Patagonia MT/02, including 13 on the Black Label variant and 8 on the standard model, in sizes ranging from 35 to 42 inches, according to officials.
"Drivers reported the MT Pro outperformed every other tire on the trip, with particular praise for its traction during rain-soaked, muddy conditions at Ray Rocks and the technical rock maze at MIOBI Off Road Park on the final day, where the performance difference between the MT Pro and the MT/02 was most evident."
"Unreal Adventure is the ultimate proving ground for our Patagonia product line," says Ricardo Curiel, events and activation manager at Milestar Tires. "This year's event was especially meaningful because it marked the first real-world expedition for the MT Pro. Seeing it perform flawlessly across 1,000+ miles of the toughest terrain in the country validates years of development. We're proud to be the Official Tire of Unreal Adventure and we're already looking forward to next year."
Unreal Adventure 2026 marked the tire’s first major endurance test in competition conditions, and Milestar plans to showcase the MT Pro again at King of the Hammers 2027.
