Toyo promotes Chen to events manager

July 25, 2006

Toyo Tire (U.S.A.) Corp. recently promoted Stan Chen to manager of events and motorsports. He formerly served as project manager, high performance and lifestyle.

Toyo credits Chen with establishing its marketing relationship with the UFC (Ultimate Fighting Championship). "It allowed us to link our automotive marketing with this growing form of sports entertainment," says Chen.

"I look forward to continuing to be innovative with events, to continue support of our current activities, and to make both the consumers and the industry more aware of Toyo's product innovation."

Prior to joining Toyo in October 2004, Chen founded and eventually sold his own successful automotive company, El Monte, Calif.-based DTM Autohaus.