General brand named official tire of new off-road series

March 13, 2008

Continental Tire North America Inc.'s (CTNA) General brand has been named the official tire for the 2008 KMC Wheels TROPHYLITE Championship Series. All competitors in the new off-road series will be outfitted with General Grabber competition tires.

TROPHYLITE is "an affordable spec racing concept which provides the average off-road enthusiast the chance to step from the sidelines into the driver's set," say CTNA officials.

The series starts with the Best in the Desert Blue Water Gran Prix, which will be held May 16-18.