Consumer education, technical and business training, social networking and "going green" are just a few of the initiatives that new Tire Industry Association (TIA) President Wayne Croswell intends to pursue during his term.
"There are many things that I want to accomplish," says Croswell, who took the wheel from outgoing TIA President Dan Beach earlier this month.
For an in-depth, feature-length interview with Croswell, see the November 2009 issue of Modern Tire Dealer, available now.
The interview also can be accessed via www.moderntiredealer.com by clicking on Hail to the new TIA chief.