Nexen to award $10,000 in college hoops contest

March 3, 2015

Nexen Tire America Inc. is holding its first College Hoops Challenge where contestants will compete for a top prize of $10,000 by selecting winners in the College Basketball Championship Tournament taking place later in March.

The contest is open to the general public, but it is especially aimed at creating an exciting month of competition within the tire industry; including retailers, wholesalers and manufacturers.

“Our goal is to have the industry buzzing during the month of March and to have Nexen at the center of it all,” says Nexen’s Director of Marketing Kyle Roberts. “We felt building this promotion around one of the biggest sports events of the year would be a great way to elevate our brand awareness both within the industry and with the general public."

Register for the contest by visiting and following the link to the registration page. Registration ends March 16th and changes can be made to selections up until the start of the first game. Scoring will be kept online and up to date rankings will be available as well.

Additional prizes for the top 5 finishers will be awarded; ranging from $2,500 to $500.

For more information about Nexen products, visit