Mitchell 1 has added social networking as a way to interact with its customers and provide a venue for its “fans” to interact with each other.
The new Mitchell 1 page on Facebook will be continuously updated with company news and information about the Mitchell 1 family of products, the company says, which includes a complete line of integrated software tools designed to improve repair shop productivity.
“With the popularity of social networking and Facebook, we thought this would be a great way to connect and communicate with an even larger audience of Mitchell 1 fans, to keep them up-to-date on the latest company and product news,” says Karen Wagner, senior marketing manager for Mitchell 1. “The page also serves as a forum for our fans to share their stories and interact with each other."
Mitchell 1 says once you have set up your account on www.facebook.com, use the search tool in the upper left hand part of the screen to locate the Mitchell 1 page. Click on “Like” button on the top left side of the page "and you’ll instantly become part of the Mitchell 1 community."