Owner-operators: join Michelin's fleet program

March 31, 2011

U.S. owner-operators can now join the Michelin Advantage Program. Announced at the 2011 Mid-America Trucking Show, Michelin Americas Truck Tires (MATT) opens its program to more small businesses, helping additional trucking professionals with consistent program pricing, emergency road service (ERS), as well as safety and maintenance training information.

Initially established for small fleets, the Advantage Program now includes owner-operators. Michelin has been signing up new Advantage Program customers this week at its Mid-America Trucking Show (booth #36320), or online at the Michelin Truck Tires Web site (www.Michelintruck.com).

“We’ve seen the popularity of the Michelin Advantage Program increase significantly as more and more people are realizing that you don’t have to be a big fleet to get an advantage or have a relationship with Michelin,” says Fritz Mueller, small fleet business segment manager MATT. “For example, in January 2011, Michelin doubled the number of customers who signed up for this program compared to the same month last year. Now, more trucking professionals that operate their own business will have additional opportunities to control their costs, save time and improve their safety.”

At home or on the road, the Michelin Advantage Program provides consistent program pricing on both new tire products and Michelin Retread Technologies (MRT) retread products. Purchases can be made with any Visa, MasterCard or American Express credit card.

Program members also have access to Michelin ONCall emergency road service with no dispatch fee. Using the anytime, any-day service by calling 1 (800) TIRE-911, customers can get their truck back on the road quickly, saving them crucial time and money.

Members receive access to the Michelin Commercial Service Network, which provides consistent service from network dealers with highly trained technicians, professional equipment, and casing management, all ensured by rigorous certification and audit standards.

The Advantage Program also supplies members with access to resources on the Advantage Program Web site, which provides training information and maintenance tips and techniques. Along with regular e-newsletter updates on news, product updates and promotions, new in 2011 are quarterly Webcasts on important tire topics, such as CSA 2010, tire casing analysis and more, which members can view and also download to help them maintain safe truck operations.