Hankook UK Ltd. has earned the National Tyre Distributors Association (NTDA) Tyres & Fast-Fit Awards (TAFF). The company won NTDA’s Industry Advertising Campaign award for Hankook’s “Be One with It” TV commercial.
Each of the TAFF awards is voted for by customers. Hankook says it topped the competitors in the award category which included various top international tire brands.
The “Be One with It” TV ad features extreme sports. Hankook says it has helped to highlight the company’s focus on ensuring optimal performance, unrivalled quality and the best possible driving experience.
“We would like to thank all our valued customers who voted for us at last night’s TAFF awards. This achievement shall only motivate us even further in the continued development of the Hankook brand as we seek to build upon our solid reputation and maintain the high level of quality our customers are accustomed too,” said Tony Lee, managing director of Hankook UK Ltd.