The Wheel Group (TWG) is promoting Tom Corona to serve as the company's digital manager.

Corona will lead TWG's digital platform initiatives, including promoting its portfolio of aftermarket brands across its digital channels. He will work across the product, marketing, sales and technology teams.

Previously, he "has played a critical role in establishing TWG as an industry leader in product data quality," according to officials.

"His work was instrumental in TWG earning SEMA Data Excellence recognition for 11 brands in 2025, including Platinum-level recognition for eight brands: Amp Tires, Cali Off-Road, Dirty Life Race Wheels, Ion Alloy Wheels, Kraze Wheels, Mayhem Wheels, Ridler Wheels and Touren Wheels. Three additional brands – Body Armor 4×4, Tuff Stuff Overland and Metal Lugz – achieved Gold status."

"In his new role, Corona will oversee TWG's product data programs while taking a broader leadership role in digital initiatives, including website development and online infrastructure supporting TWG's customers and end users." 

“Tom has been a driving force behind our data excellence initiatives,” says Joe Podlovits, vice president of marketing and national accounts at TWG. “He understands that the quality of our digital information directly impacts our dealers, distributors and ultimately the consumer. He’s continued to make a significant impact in this area, and this new role gives him the opportunity to build on that success and help drive our broader digital strategy.”