Sentury Rebrands GroundSpeed Line, Unveils Website

Feb. 14, 2022

Sentury Tire USA has rebranded its GroundSpeed line with a new website,, that features an intuitive interface designed for both desktop and mobile use, as well as user-friendly search tools, including options for vehicle year, make and model, plus tire size or category.

"These search options use the most recognized source of fitment data for original equipment, staggered and plus-size fitments," according to Sentury officials.

“As part of our rebranding process, we’ve designed a website that makes it easy for users to find what they are looking for in an instant,” says Maxwell Wee, executive vice president of Sentury Tire USA.

“We are confident that our enhanced search tools will improve our customers’ purchasing experience and make GroundSpeed a go-to tire brand.”

Late last year, Sentury launched a family of GroundSpeed brand TBR tires to complement its full line of passenger car, SUV and light truck tires.

"These new offerings comprise the same ingenious technology used to manufacture aircraft tires in Sentury’s signature, fully-automated Smart 4.0 factories."

“We’ve responded to the needs of our customers and expanded on our line to complement our current tire offerings and built an advanced website to showcase them,” says Wee. “We continue to deliver on our promise of Quality From the Ground Up with every new business development.”

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