Keeney to Become VAA Executive Director

Bo Keeney, president of The Keeney Group, will become executive director of the Virginia Automotive Association on July 1.
May 12, 2023

Bo Keeney, president of The Keeney Group, will become executive director of the Virginia Automotive Association (VAA) on July 1.

He will replace the retiring Steve Akridge.

"Bo is certainly no stranger to our group, as he has worked directly with our legislative committee over the past several years and has served as our registered lobbyist and legislative counsel," says Akridge.

"Prior to this, he worked closely with his Dad, Bruce Keeney, who had served in this role for VAA for thirteen years. In addition to the lobbying work he has done for VAA, his company, The Keeney Group, also manages a few associations. This is what was attractive to our executive committee and board.

"Co-owned with his wife Sarah, they have a staff in place and are familiar with typical association functions, such as bookkeeping, newsletters, websites, endorsed programs and of course, conventions and trade shows."

Akridge adds that he will assist with the transition before taking on a part-time role with the association in September, where he will continue to assist for "at least one year.. Our goal is to make this as seamless as possible, with little interruption to the VAA model and our members."

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