Sentury Launches Landsail Elyte Program

May 28, 2025

Sentury Tire USA has launched the new Elyte Associate Dealer Program for its Landsail brand. 

The program is designed "to give independent tire dealers an opportunity to put some extra cash in their pockets and help distributors boost sales," according to Sentury Tire USA officials.

"Dealers that become part of the Elyte Associate Dealer network can earn up to $3 for every tire sold. To reward early participation, all Q2 2025 purchases will count toward their earnings. Dealers must register by June 1 to qualify for the bonus payout."

"This initiative underscores our dedication to building strong, collaborative partnerships with our independent dealers," says Maxwell Wee, executive vice president of Sentury Tire USA. "We are confident that the Elyte Associate Dealer Program will be a catalyst for shared prosperity and directly support our dealers in achieving their business goals."

Dealers can pre-enroll now by visiting https://www.landsailtires.com/elyte-asInfographicsociate-dealer-program