Mickey Thompson Expands Presence at King of Hammers Race

Feb. 1, 2023

Mickey Thompson Tires & Wheels has expanded its presence at the King of Hammers (KOH) race in Johnson Valley, Calif. On Feb. 2-11 by showcasing its latest off-road technology on more than 20 racecars through a new Ultra4 sponsorship program.  

Mickey Thompson has worked with multiple teams over the past years to continue refining the Baja Boss program and develop technologies for future products. In 2022, Mickey Thompson partnered directly with 10 teams to gather feedback and develop technology being showcased in its Baja Boss tire lines at this year's KOH. 

"For ‘23, we’re excited to see team M/T expand across the various classes and we will have product management, engineering, technical support, motorsports and marketing staff on-hand to work with the racers to continue our innovation efforts," says Ben Anderson, senior product manager of light truck, Mickey Thompson Tires & Wheels.  

"There is no other event like Hammers, it marries aspects of high-speed and extreme endurance desert racing with the highly technical conditions of rock racing to produce one of the most grueling forms of racing in the world. The data gathered at this event is invaluable in developing our light truck technologies." 

Drivers in the 4400 class will use Baja Boss X, a competitive version of Mickey Thompson’s Baja Boss tire with a race compound for off-road use only. Other drivers will compete with Baja Boss M/T, and both tires feature extra-large, four-pitch Sidebiters for off-road traction. The Powerply XD provides puncture resistance, quick steering response and stability. 

"Past KOH development programs have proven our Baja Boss tires perform at the level racers have come to expect from Mickey Thompson," says Jason Moulton, motorsports director of Mickey Thompson Tires & Wheels.