Autopromotec expects the masses to attend

May 18, 2015

A record-breaking number of international exhibitors, and more than 100,000 visitors, are expected to attend the 26th International Biennial Exhibition of Automotive Equipment and Aftermarket Products, known as Autopromotec.

Autopromotec 2015 is opening its gates May 20-24 in Bologna, Italy and organizers indicate they will host 1,587 exhibitors (up 4.8% from the 2013 event) from 47 countries, occupying an exhibition area of more than 157,000 square meters in the Bologna trade fair facilities.

Autopromotec 2015 says an "outstanding number" of its 1,587 exhibitors — as many as 663 (42% of the total) are foreign companies, with China, Germany, Great Britain, Taiwan, Poland, United States, France, Spain, the Netherlands and Turkey being the most represented nations. That number has increased 12.5% since 2013, when there were 589 foreign exhibitors.

To further highlight Autopromotec's increasingly international nature, this year some of the exhibitors will be grouped in country clusters, such as Turkey and China, while some international representation zones will be set up for Argentina, Brazil, United States, Spain and Great Britain.

The sectors that historically made Autopromotec a pivotal event for all operators are divided in 14 Hall and four outdoor exhibition areas. The tire and equipment areas were among the first to be sold out and are growing as compared with the previous edition. The spare part, component and car service section remains prominent, as well as diagnostics. The workshop equipment and tool Halls, together with car care and car wash business, are further promoted with a special initiative called Filling Station Equipment, and add up to the body shop segment. The multi-faceted Industrial Vehicle Service initiative will promote all products for commercial freight purposes.

A record-breaking number of visitors also is expected, with more than 100,000 total, and 20,000 of them from abroad. Ninety international buyers from 25 different countries (up 25% vs. 2013) will attend and meet the exhibiting companies in an area called Il Circuito delle idee, located next to the Ovest-Costituzione entrance to the Bologna fair, which also will house the conference rooms of AutopromotecEDU.

For more information about the 2015 edition of Autopromotec, visit and search and use #Autopromotec2015 on social media channels.