Federal Corp. and the Consor Tyres Group recently announced a joint venture distribution partnership at Autopromotec 2011 in Bologna, Italy.
"We both share the common goal of improving the image of Federal brand in Italy by supplying the best quality of tires to local partners," says Federal.
Federal made an impression at Autopromotec. In addition to the joint venture announcement, Jamie Ma, CEO of Federal Corp., also appeared as a featured speaker to talk about Federal' s history and success asa Taiwan-based tire manufacturer.
The company and its new partner showed off its extensive range of tires, including the new Couragia F/X asymmetric tire, at its trade show booth.
“We are excited about our great future teaming up with Consor Tyres Group," says Henry Lin, director of Federal's global sales division. "It should be a perfect showcase for both of our businesses.”