Bridgestone Americas Inc. will be the presenting sponsor of the Bridgestone Collegiate Development program, part of the PGA Tour's Pathway to Progression.
"The program is designed to achieve greater diversity in the sport through increased focus on developing talent from diverse and historically underrepresented groups," say Bridgestone officials.
“We are thrilled to welcome Bridgestone as the presenting sponsor of our efforts to provide more opportunities for collegiate golfers from communities underrepresented in our sport,” notes Neera Shetty, PGA TOUR executive vice president, social responsibility and inclusion.
“At Bridgestone, we believe it is important that our partnerships reflect the rich diversity of our teammates, partners, customers and the communities we serve,” says Sara Correa, chief marketing officer, Bridgestone Americas.
