Vogue Unveils Blue Stripe for 110th Anniversary

Dec. 1, 2023

Vogue Tyre & Rubber Co. will celebrate 110 years in business in 2024 and as part of that, the tire company has unveiled a Blue Stripe tire.

The Blue Stripe takes the Vogue classic design and replaces the gold stripe with blue. The tire is available from Vogue warehouses as of Dec. 1.

It will be available in limited sizes, for passenger cars:

  • 215/70R15
  • 245/45R19
  • 245/40R20

and limited sizes for CUVs, SUVs and trucks:

  • 285/45R22
  • 305/35R24.

Greg Hathcock, president of Vogue, says, “110 years in business is something to celebrate. With our legacy of providing the most distinctive tires, we wanted to introduce a special tire. The Custom Built Radial Blue Stripe looks amazing and fits in nicely with our White & Gold and White & Red lineup."

Kevin Goyak, executive vice president of Vogue, says, “We will start shipping to our partners on December 1st. Most of the tires have been spoken for by our wholesale partners already and we expect sell through to happen very quickly. We teased images of the tire starting in late October and our fans are lining up to take delivery as soon as possible.

"We are also starting our advertising blitz in December and we are working with our Vogue Tyre celebrity influencers to get the word out.”

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