Yokohama to Increase Consumer, Commercial Tire Prices

Yokohama Tire Corp. will increase prices on its consumer and commercial truck tires sold in the United States by up to 10% on May 1.
April 24, 2025

Yokohama Tire Corp. (YTC) will increase prices on its consumer and commercial truck tires sold in the United States by up to 10% on May 1.

According to YTC Chief Operating Officer Stan Chandgie, the increase is in response to the “unparalleled rise in costs associated with materials and finished goods.”

Both Goodyear Tire & Rubber Co. and Sumitomo Rubber North America Inc. also will hike tire prices on May 1. 

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