Pirelli Grows Sales During Nine-Month Span

Growth in sales of high-diameter tires helped power Pirelli & Cie SpA's growth during the first nine months of 2025.

"The first nine months of 2025 saw further strengthening of high-value" tire revenue, according to Pirelli officials.

During the period, Pirelli achieved global sales of $5.9 billion, up 0.2% versus the same period last year.

The company posted net profit of $464.5 million during the first nine months of 2025.

During the third quarter of 2025, Pirelli posted revenue of $1.85 billion and net profit of slightly more than $158 million.

Tire growth

Pirelli officials report that during the first nine months of 2025, the company "obtained around 210 new homologations with the main prestige and premium car makers, concentrated mainly in rim sizes" of 19 inches and up. 

During the first three quarters of the year, Pirelli launched seven new passenger tires, plus in North America, the new Scorpion XTM.

The company's Cyber Tire also was adopted by Aston Martin.

Market outlook

On a global level, Pirelli expects to see "a substantially flat car tire market in 2025, with a more resilient high-value segment" showing "mid-single-digit growth."

Commenting on the tariff situation, Pirelli officials note that the United States generates more than 20% of the company's total revenue, with 55% of the tires Pirelli sells in the U.S. made at its plant in Mexico. 

Pirelli's MIRS plant in Georgia supplies "around 5%" of the tires Pirelli sells in the U.S., with roughly 40% coming in from Europe and Brazil.

The impact of tariffs "has been contained for Pirelli thanks to a mitigation plan based on the revision of logistics flows, inventory optimization, adjustment of commercial policy and
program of cost reduction beyond the already existing efficiency plan."