TIA Launches Career Toolkit for Tire Industry Promotion

The Tire Industry Association (TIA), in collaboration with its NEXGEN council, has launched a new Career Toolkit designed to help members promote rewarding career paths within the tire industry. 

The toolkit was created specifically for use at career fairs, trade shows and educational events.  

The toolkit includes two downloadable flyers, one highlighting careers in the retail sector and another focused on commercial tire service. The flyers offer snapshots of different roles available in the tire industry. 

“We created the NEXGEN Council to ensure the next generation of tire professionals has the tools, guidance and inspiration they need to thrive in this industry,” says Debra Hamlin, president of TIA.  

“This Career Toolkit is a major step toward showing just how diverse, dynamic and full of opportunity the tire industry really is.” 

According to TIA officials, the toolkit is designed to evolve and the NEXGEN Council says it will continue expanding resources to include additional industry segments such as OTR, agriculture, manufacturing, logistics and more. Future updates will feature new flyers and video testimonials to help TIA members showcase the industry at local and national events. 

“This toolkit is just the beginning,” says Dick Gust, CEO of TIA.  

“We’re committed to providing our members with the resources they need to recruit, educate, and inspire the next wave of talent entering the workforce.” 

The TIA Career Toolkit is now available online at: https://www.tireindustry.org/resources/resources/career-fair-toolkit/