Sentury Tire USA is introducing the Groundspeed Voyager AT2 and HT2 and Landsail ST296 medium truck tire at this week's SEMA Show.

The tires represent Sentury Tire USA's long-term commitment to continuing to "support the (tire) industry through quality products, innovation and a reliable supply chain," says Nick Gutierrez, the company's sales and marketing director.

The Voyager AT2 is an aggressive all-terrain tire built to give light truck and SUV drivers high traction off-road, according to Sentury Tire USA officials.

"The Voyager HT2 is a premium highway tire built to provide traction and stability, ride comfort and noise reduction. This tire features tread grooves designed for improved braking and handling on wet roads, and is mud + snowrated.

"For the Landsail brand, the Cargoblazer STR295 is the latest commercial steer tire addition and features the wideArc tread, which puts more rubber on the road than the standard size. This broader footprint helps distribute the load more evenly, supporting higher mileage and more consistent wear."

Sentury WORLD

In addition, Sentury Tire USA offers " variety of tools to help make the ordering and warranty management process more efficient. These tools include Access360, where partners can view orders in real time, and the most recent addition, Sentury WORLD, a digital headquarters for dealers and distributors with distinct modules, including warranty support.

"These products empower partners to easily manage team warranty claim submissions, get rewarded and incentivized for climbing through three levels of tire sales in the new Associate Dealer Programs," which will be introduced in early-2027.

Promoting consistency

Sentury Tire USA also is promoting  "consistency in an unpredictable market," notes Gutierrez. "While we can't control economic conditions, we can focus on delivering dependable and confirmed supply to our distribution partners."

He says the company provides its customers "with the tools and technology to track orders, improve visibility and plan their businesses with confidence. While market conditions may change, Sentury's commitment to quality, technology and consistent supply remains the same."

Sentury Tire USA is exhibiting (booth #44065) in the South Hall of the Las Vegas Convention Center through Nov. 6.