The interactive site features a sleek, modern design with easy navigation, helpful application search tools, plus additional resources.
The new website is part of an ongoing effort to provide consumers quick, concise and current information about products, with sizing and applications. It includes improved functionality and also includes content product videos and engaging social content.
The scrolling animations improve the mobile user-experience and allow for a smooth delivery of product attributes and features. Clean, simple charts are expandable to provide even more granular measurements and additional information, while conforming to a multitude of screen resolutions and devices.
“We’re proud to introduce the new Milestar-Tires-dot-com,” says Andrew Hoit, Tireco’s vice president of sales and marketing. “We’ve seen traffic from mobile devices triple in the past few years, and developing a site that embraces mobile- technology and the mobile-experience was the next evolution.”