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Tire Profiles Unveils Interactive Software

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Tire Profiles’ (TPI) new TraXtion software gives tire dealers the ability “to manage and act upon” data generated by the company’s TreadSpec drive-over reader.

“Tires and alignments are quickly becoming the only real volume sales opportunities left in today’s service industry,” says TPI CEO David Boyle. “Everyone is scrambling to win a share of this lucrative portion of the business, and we at TPI plan to be the company to help our dealer partners win the tire war.”

The interactive software allows consumers to review tire wear and tread depth readings themselves or with their service writer, according to TPI officials. The software also helps dealers let consumers know when replacement tires are needed, they add.

TPI introduced its TreadSpec drive-over reader this past December.



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