Retail Service

TBC adds to private brand service products

Order Reprints

The TBC Retail Group will offer Service Central branded fluids at its
family of tire and automotive service centers. That includes its more than 775 tire and automotive service centers, which do business as Tire Kingdom, NTB (National Tire and Battery) and Merchant’s Tire and Auto Centers.

Participating Big O Tires oultets also will offer Service Central branded fluids. TBC owns the Big O franchise program; there are nearly 500 franchised Big O locations in the United States.

The private label product lineup is made up of power steering fluid and conditioner; and automatic transmission, cooling system, oil system, three-step fuel system, induction and throttle-body cleaners. The products will be available in stores in August 2011.

“It is our goal to provide consumers with the best in quality and service while maintaining affordability," says Orland Wolford, CEO and president of the TBC Retail Group. "The addition of the Service Central Fluids program does just that.”

Other Service Central products available through the TBC Retail Group are:

* Service Central Batteries: Premier 85, Advantage 75, Select 65 and International;

* Service Central Wiper Blades: Advantage, Premier and Rear;

* Service Central Wheel Installation Kits.

For more information on Service Central products and services, visit

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