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ASA will showcase TireMasterG4 at SEMA

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ASA Automotive Systems, the industry leader in providing software systems and services to independent tire dealers, is pleased to host exhibit booth #40013 in the Global Tire Expo section of the South Hall at the upcoming Specialty Equipment Market Association (SEMA) Show at the Las Vegas Convention Center, Nov. 5-8, 2013.

During the exhibition ASA will showcase its new cloud‐based tire dealer software suite, the TireMasterG4 Point‐of‐Sale solution that incorporates “Store of the Future” technology. It gives tire dealers the ability to freely interact with customers in their stores using mobile devices, including tablets and smart phones.

This fourth-generation technology application builds upon ASA’s software and enhances it with new functionality, a streamlined workflow and a simple and intuitive user interface that gives tire dealers the ability to improve efficiency and productivity, enhance customer service and maximize profits.

At the SEMA Show ASA will also host a press conference at 2:00 p.m. on Nov. 7 entitled “The Future is Now: Introducing the Next Generation of POS Software,” when ASA will demonstrate the features of the TireMasterG4 product. Continuing with the cloud‐based mobile technology theme, ASA will offer a free iPad with each new software system purchase during the SEMA Show through Nov. 8.

“Today retail point‐of‐sale is undergoing an evolution,” says Dave Vogel, vice president of sales at ASA Automotive Systems.\

“With technology changing at such a rapid pace, POS systems are quickly becoming more and more advanced, allowing tire dealers to serve customers much faster and provide a higher level of personalized service.”

For more on ASA Automotive Systems see:

Highest attendance ever for ASA conference

ASA Automotive celebrates 25 years

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