Bridgestone Will Hike Consumer Tire Prices Next Month

Dec. 1, 2020

Bridgestone Americas Inc. will raise prices on select Bridgestone and Firestone brand replacement passenger and light truck tires, effective Jan. 1.

Bridgestone officials did not specify exact increase amounts, but say adjustments will be made "at the article and pattern level."

The increase applies to tires sold in the United States and Canada and is in response "to increased business costs and other market dynamics."