Tire Centers unveils Track My Tread program

Sept. 29, 2010

Tire Centers LLC (TCI) says its new Track My Tread computer program will allow customers to keep close tabs on their medium truck tires through the products’ lifecycle.

www.moderntiredealer.com received a preview of the program last week following a tour of the TCI/Michelin Retread Technologies Inc. (MRTI) retread plant in Antioch, Tenn. TCI is a subsidiary of Michelin North America Inc.

Track My Tread is a fee-based system that assists fleet customers with asset and inventory management, billing, tire ordering and other functions, according to Nate Kirian, vice president of marketing and sales for TCI’s Commercial Division.

Customers can view tire inventories by specific location and then click on individual tires for detailed information, he said.

“You can drill down to see the total cost of ownership, including all (of the tire’s) performance and cost history, like repairs, retreading, mounts, dismounts, etc. You will have the entire history of that casing.

“When we first sign a customer, we’ll load all of the information about its fleet into the system. Even when a tire leaves the fleet, we tell the customer, ‘You can see where the tire is,’ including what stage of the MRTI retread process the tire is in. We want them to know that we know where the tire is all of the time.”

Track My Tread also automates the inventory replenishment and billing processes. “When a tire is taken out of inventory, it is automatically replaced with a purchase order generated by Track My Tread."

When asked how much money Track My Tread can save for a typical fleet, he said “the key is not just the efficiencies they gain. It comes down to what the fleet does to make the data work for them.”

The program is “just now becoming available. We’ve started with some pilot users.”