Educational Sessions Offered by TIA at GTE

Oct. 6, 2022

The Tire Industry Association (TIA) will conduct six educational sessions during the Global Tire Expo (GTE) – powered by TIA/SEMA (Specialty Equipment Marketing Assocation) show in Las Vegas, Nev. taking place Nov. 1 – 4 at the Las Vegas Convention Center.  

TIA’s pre-show events include a TopGolf – government affairs benefit on Sunday, Oct. 30 from 2:00 p.m. – 4:00 p.m., and its annual membership meeting and press conference on Monday, Oct. 31, from 12:00 p.m. – 12:30 p.m. at Bally’s of Las Vegas Hotel and Casino. 

On Monday evening, TIA will host the Tire Industry Honors cocktail reception from 5:00 p.m. – 6:30 p.m. at Bally’s followed by the Tire Industry Honors awards ceremony from 6:30 p.m. – 8 p.m.  

The honors program includes the induction of four new members into the Tire Industry Hall of Fame. 

TIA’s educational program begins on Tuesday, Nov. 1, in the upper south hall of the Las Vegas Convention Center with three educational sessions, including two at 10:00 a.m. They include: 

  • “TPMS at 10: TPMS activation tool and sensor platforms,” 10:00 a.m. – 11:00 a.m., room S226.  
  • “Truck tires at 10: OSHA compliance training for commercial dealers,” room S227. Moderated by Kevin Rohlwing, chief technical officer, TIA.  
  • “Tires at 2: Successful tire dealers share their secrets,” 2:00 p.m. – 3:30 p.m., room S226. Moderated by Rohlwing. 

TIA’s Wednesday educational sessions include:  

  • “TPMS at 10: The state of TPMS sensors,” 10:00 a.m. – 11:00 a.m., room S226. Moderated by Jose Moreno, automotive tire service manager, TIA 
  • “Truck tires at 10: Jacking and lifting safety,” 10:00 a.m. – 11:00 a.m., room S227, featuring Rohlwing as the speaker.  
  • “Management at 2: How to investigate an accident,” 2:00 p.m. – 3:30 p.m., room S226. Moderated by Rohlwing. 

Monday’s events are complimentary, but reservations are required. To register, visit Schedule and Special Events Registration Form 

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