Pirelli Signs Multi-Year Deal With Rebelle Rally

Oct. 3, 2023

Pirelli Tire North America Inc. has signed a multi-year deal sponsorship with Rebelle Rally – the first all-women's off-road navigation rally based in the United States.

Rebelle Rally is entering its eighth year and is an endurance competition for women that traverses over 1,550 miles through Nevada and California. Participants can use maps, compasses, roadbooks and strategy but GPS and other electronic devices are prohibited.

The race starts on Oct. 12 at Mammoth Mountain Resort at Mammoth Lakes, Calif., and finishes on Oct. 21 in the Imperial Sand Dunes of California.

The race serves to test Pirelli’s Scorpion ATR and Scorpion All Terrain Plus tires.

The 2023 edition of the Rebelle Rally will feature 65 two-person teams, with women from 100 different cities, representing 28 states within the United States and three countries. This year’s competition entries include ten vehicle manufacturers, collectively fielding a total of 24 teams.

Both classes of podium finishers will receive a Pirelli-funded donation to a registered non-profit organization of their choice. In addition, the Pirelli Scorpion Challenge returns to Rebelle, offering additional donation funds to the top three teams in each class that compete on Pirelli Tires.