Falken selects Winneke as new HR director

July 15, 2011

Falken Tire Corp. has appointed Vivien Winneke to the position of Director, Human Resources. The company says the position has long-term strategic planning goals.

“As Falken Tire continues its rapid ascent in sales, it becomes increasingly important to find and recruit talented individuals who can support that growth,” says Falken President and CEO Richard Smallwood. “This rapid expansion of personnel, along with increasingly complex labor laws, make human resources one of the company’s cornerstones that advocates our cultural belief of ‘plan ahead to maximize opportunities and manage risks.”

Prior to her present position, Winneke has served in human resource capacities at Edison International, Schools First Federal Credit Union and Chevron Land & Development. Falken says she will be tasked with expanding and growing the company’s workforce according to the needs of departments and offices.

Falken Tire also recently announced the appointment of a new marketing vice president (see Hoit is Falken Tire’s new marketing VP).