Podcast: The Benefits of Texting with Customers

Feb. 9, 2023

Baker Ghanim, president of the eight-location tire dealership Ghanim Group dba Tire Store Center, headquartered in Bedford, Texas, has created a point-of-sale system that utilizes texting. Ghanim discusses the importance and benefits of communicating with customers via text messages in this episode of The Modern Tire Dealer Show..

About the Author

Madison Hartline | Associate Editor

Madison Hartline (Gehring) is the associate editor for Modern Tire Dealer and Motor Age. Since joining MTD after graduating from The Ohio State University in 2022, she has taken on the role of managing the brand’s social media strategy, producing podcast episodes and overseeing eNewsletter content. 

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