Podcast: How to Get Started With EV Service

 Cox Automotive predicts electric vehicle sales in the U.S. will surpass one million units for the first time in 2023. Tire dealers that aren’t yet servicing those vehicles are missing out on opportunities to capture new customers, and retain customers who make the switch to a hybrid or EV.Craig Van Batenburg has been teaching others how to work on these vehicles for decades, and says there are baby steps owners can take to get into the high voltage business. He talks about what it takes to get started, and why business owners can no longer afford to look the other way.
About the Author

Joy Kopcha | Managing Editor

After more than a dozen years working as a newspaper reporter in Kansas, Indiana, and Pennsylvania, Joy Kopcha joined Modern Tire Dealer as senior editor in 2014. She has covered murder trials, a prison riot and more city council, county commission, and school board meetings than she cares to remember.

About the Author

Madison Hartline | Associate Editor

Madison Hartline (Gehring) is the associate editor for Modern Tire Dealer and Motor Age. Since joining MTD after graduating from The Ohio State University in 2022, she has taken on the role of managing the brand’s social media strategy, producing podcast episodes and overseeing eNewsletter content.