Choosing the Right Vendor for Your Dealership

Finding the right vendor is crucial to the success of an independent tire dealership. In this episode of the Modern Tire Dealer Show, Steve Kruse, co-owner of Mitchem Tire Co., a four-location dealership in Springfield, Mo., shares insights on the importance of vendor relationships and how to identify the right partners for your business model.
Aug. 22, 2024
Mitchem Tire Co. Inc.
Steve Kruse, (left) co-owner at Mitchem Tire Co., a four-location dealership based in Springfield, Mo., and his wife, Molly Ramsey, (right). Mitchem Tire Co. has been family-owned and operated since 1939.
Steve Kruse, (left) co-owner at Mitchem Tire Co., a four-location dealership based in Springfield, Mo., and his wife, Molly Ramsey, (right). Mitchem Tire Co. has been family-owned and operated since 1939.

Finding the right vendor is crucial to the success of an independent tire dealership. In this episode of the Modern Tire Dealer Show, Steve Kruse, co-owner of Mitchem Tire Co., a four-location dealership in Springfield, Mo., shares insights on the importance of vendor relationships and how to identify the right partners for your business model. 

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Madison Hartline

Associate Editor

Madison Hartline (Gehring) is the associate editor for Modern Tire Dealer and Motor Age. Since joining MTD after graduating from The Ohio State University in 2022, she has taken on the role of managing the brand’s social media strategy, producing podcast episodes and overseeing eNewsletter content. 

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