Prinx Unveils New Website for Fortune Brand

Jan. 20, 2023

Prinx Chengshan Tire North America Inc. has launched a new website,, that highlights its Fortune brand and product line and "showcases Fortune Tires' commitment to quality and safety," say Prinx officials.

"The sleek design and easy-to-navigate layout make it easy for dealers to learn more about the company's products and find the right tire for their customers."

Prinx sells Fortune brand passenger, light truck, commercial truck, bus and specialty trailer tires in North America.

"In addition, the website includes a tire registration link, allowing consumers to register their tires in the event a recall should be necessary," they continue.

"Current Fortune dealers will find the website a valuable tool, with access to a range of dealer resources, including product information and marketing materials. For anyone interested in becoming a Fortune Tires dealer, there is a link to submit a request and be contacted with additional information."

"We are thrilled to launch our new website and provide an even better experience for our customers and dealers," says Ken Coltrane, vice president of marketing/product development of Fortune Tires. "Our website is an important extension of our brand, and we are confident it will be a valuable resource for drivers and dealers alike."

"At Fortune Tires, we are constantly striving to improve and evolve and our new website is just one way that we are doing so," says Samuel Felberbaum, president, Prinx Chengshan Tire North America/Fortune Tires.

"We are confident that it will be a valuable resource for drivers and dealers looking for reliable, high-quality tires and we look forward to serving the North American market for years to come."

Click here to access the new website.

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