SEMA Show: PCTNA Showcases Fortune Brand

Prinx Chengshan Tire North America (PCTNA) is highlighting several Fortune brand tires, including the ClimaFlex 4S, at this week's SEMA Show.

"Fortune Tires returns to the SEMA Show (#44221) with an expanded portfolio that continues to deliver on its promise to help dealers 'Expect More,'" say PCTNA officials.

"Featuring more than 400 SKUs across passenger, light truck, and TBR categories, Fortune highlights its innovation in all-weather and winter traction with the ClimaFlex 4S and Tormenta A/T², alongside the new FDW802 winter drive and five-rib TBR designs engineered for commercial dependability."

“Every Fortune tire is developed with dealer feedback in mind,” says Ken Coltrane, vice president of marketing and product development, PCTNA. “From expanding our all-weather line to introducing new drive and mixed-service TBR options, Fortune continues to evolve in ways that support dealer profitability and consumer confidence.”

Tires on display include the all-terrain, 3-Peak Mountain Snowflake-rated Tormenta A/T², which PCTNA officials say has been designed "with aggressive tread and quiet comfort, is ideal for light truck and SUV applications and (is) backed by a 50,000-mile warranty;" the ClimaFlex 4S, "a true all-weather touring and CUV tire, available in 61 SKUS and 3PMS- certified for year-round traction;" and the FDW802 Winter Drive Tire, built for severe conditions "with enhanced tread depth and stability for dependable winter performance."

All Fortune TBR tires are supported with a seven-year, three-retread warranty.

Also showcased are "five-rib 315/80R22.5 FAM210-A and 445/65R22.5 FAM211 additions, expanding commercial coverage for mixed-service applications with improved stability and tread life," according to PCTNA officials.

PCTNA's SEMA Show booth is located in the lower South Hall of the Las Vegas Convention Center.