Crown Tyre Highlights Xcellent Lineup

Crown Tyre positioned its latest PLT product lines of the Xcellent Tire & Wheel brand front and center at the 2026 SEMA Show.

Key Highlights

  • Crown Tyre featured its latest Xcellent Tire & Wheel portfolio at the 2026 SEMA Show.
  • The Road Seasons all-weather tire is Three-Peak Mountain Snowflake certified and available in 14- to 19-inch rim sizes.
  • The Roadbreaker M/T and X/T provide increased traction for on- and off-road environments.

Crown Tyre positioned its latest PLT product lines of the Xcellent Tire & Wheel brand front and center at the 2026 SEMA Show.

Its newest portfolio for the U.S. market offers broad coverage across the high performance and ultra-high performance, all-weather and off-road segments.

A core part of the company's display, the Road Seasons all-weather tire, features a Three-Peak Mountain Snowflake certification, a directional tread design "optimized for confident control across changing road conditions," wide grooves for increased grip and water evacuation and responsive handling, according to officials.

The tire is available in a variety of sizes with 14- to 19-inch rim diameters.

Crown Tyre also showcased its tires for 4x4 light trucks, capable of handling both on and off-road driving environments.

The Xcellent Roadbreaker M/T, an optimal choice for taking on loose soil and wet conditions, is "designed to challenge the toughest roads," Crown Tyre officials said.

With a wider tread and enhanced grip, the Roadbreaker M/T includes larger sidewalls for added protection, multi-pitch tread blocks, "deep cut zigzag blade sipes" and triangle-shaped stone ejectors to "enable longer tire life." 

The Xcellent Roadbreaker X/T "features larger open voids and more aggressive sidewalls," wet-weather tread advantages and a rubber compound that handles a variety of temperatures.

More product information on the company's full lineup can be found on its website.

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