Continental's Synchrony Agreement Now Covers General Tires

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Synchrony LLC and Continental Tire the Americas LLC have expanded their partnership with financing options that cover the General brand.

Over the last five years, Synchrony has helped Continental and its network of tire dealers grow their business with a financing that focuses on promotional financing. This expanded agreement brings benefits to both consumers and dealers including automatic access to special financing and easy application through Synchrony Car Care.

"Synchrony is a great partner that provides a valuable service for our customers and gives our dealers innovative technology solutions to help drive additional value and loyalty," says David DeRonne, senior manager of programs and planning at Continental.

For consumers, the Continental Tire card will continue to offer cardholders special financing on purchases of Continental tires, as well as General-brand tires across the U.S.

Cardholders also can make purchases across multiple automotive-related categories, including fuel purchases, auto parts, car washes, parking and ride sharing. Cardholders automatically receive six months of promotional financing for purchases of $199 or more at more than 730,000 locations.

For Continental tire dealers, they have access to Synchrony's mobile-responsive Business Center technology, which provides enhanced consumer credit decisions and a detailed business dashboard with insights to help dealers manage their applications. The application pre-fill capability reduces a common barrier dealers face when proposing special financing to customers.

Dealers also have access to dApply, a digital process that allows customers to seamlessly apply for credit in just three easy steps and receive a decision within seconds.

"Continental Tire is a key partner in our Synchrony Car Care program and this contract expansion validates the benefits we have delivered to Continental dealers and cardholders for the past five years," says Steve Roe, senior vice president and leader of payment solutions at Synchrony. "Tires are a significant investment and having access to special financing enables consumers to more easily fit it into their budget. Additionally, with the power of the Synchrony Car Care network, we are helping keep Continental top of mind with cardholders throughout the year."

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