Bridgestone Releases the Next Generation of the Winterforce Line

Sept. 14, 2017

Bridgestone Americas Inc. has released the next-generation Firestone Winterforce 2 tire for cars and minivans and Firestone Winterforce 2UV tire for crossovers, SUVs and pickup trucks.

The company says the Winterforce tires are built to deliver long-lasting winter performance at a great value. The tires feature a special cold-weather compound for better grip in wintry conditions compared to the Firestone FR710 tire.

“The Firestone Winterforce 2 and Winterforce 2 UV tires are a great choice for practical-minded drivers looking for dependable winter performance season after season,” says Erik Seidel, president, consumer replacement tire sales, U.S. and Canada, Bridgestone Americas Tire Operations.

“We focused on taking our legendary Firestone Winterforce offering to the next level. The result is an affordable, long-lasting, next-generation line of tires that dig into snow and slush and offer reliable grip in winter driving conditions.”

Certified with the 3-Peak Mountain Snowflake designation, the Firestone Winterforce 2 and Winterforce 2UV tires feature a redesigned, full-depth tread pattern and open shoulder slots for increased snow performance. Additionally, every tire in the Firestone Winterforce tire line is studdable. The tires are available in 52 sizes.

The Firestone Winterforce 2UV tire offers 14% more coverage of crossovers, SUVs and pickup trucks than its predecessor.

To learn more, visit FirestoneTire.com.

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