Bridgestone/Firestone names new commercial marketing director
Kurt Danielson is Bridgestone/Firestone North American Tire LLC's (BFNT) new commercial marketing director.
Danielson will oversee BFNT's marketing of commercial truck tires in the United States and Canada.
Specific responsibilities will include marketing programs, brand advertising, product planning and e-commerce marketing.
Danielson has worked for Bridgestone/Firestone since 1994 in a variety of capacities, including field sales, regional training manager and truckstop original equipment fleet sales manager.