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Tire Consultants adds Marty Wommack

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Tire Consultants Group LLC (TCG) has added human resources management executive Marty Wommack to its strategic business consultation team.

TCG is a consultancy that specializes in providing sales, branding, advertising, marketing and operational support to tire dealers and wholesalers in North America, as well as supply chain logistics, strategic planning, research and market analysis.

Wommack is a seasoned human resources professional with nearly 25 years of experience, principally in the areas of automotive services and multisite wholesale, retail and service industries, according to TCG. He has been recognized for his leadership, strategic direction and for executive coaching in rapid growth and distressed economic environments.

Since 2004, he has held several key positions at TBC Corp., including the vice president of human resources for the wholesale and logistics division. During a period of rapid growth, Wommack provided guidance in areas such as employee relations, legal compliance, executive recruiting, organizational design, compensation and benefits administration, succession planning, performance management and mergers and acquisitions, including the integration of Treadways Corporation and Carroll Tire and NTW expansion throughout the US.

His career also includes leadership positions in human resources for Advance Auto Parts, Penske Corp., Panolam Corp., Bass Pro Shops and Shaw Industries.

“Marty brings a new and critical dimension to our organization in the human resources arena,” says Skip Viola, president of Tire Consultants Group. “As we expand our operations, Marty’s skills and experience will prove invaluable in guiding our group forward. We’re pleased that Marty will be joining our team.”

Wommack assumed his duties at TCG on Feb. 1, 2015.

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