ACCC forms New England advisory board
American Car Care Centers' (ACCC) recently created New England Dealer Advisory Board consists of eight members, including one distributor and seven tire dealers.
Bob Katz, owner of Nu-Tread Tire & Automotive Service Center in Boston, Mass., is the board's chairman.
Katz says the New England group will launch a cable TV ad campaign next month to coincide with ACCC's upcoming bicycle give-away promotion.
"We plan to do more advertising as a group."
Memphis, Tenn.-based ACCC is the largest tire distribution network in North America with more than 1,000 members, according to Modern Tire Dealer data.