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Intelligent Tire Technoloy conference to discuss consumer opinions of TPMS

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What do vehicle owners think of tire pressure monitoring systems? That and many other important questions will be addressed at the second Intelligent Tire Technology conference, which will be held April 30-May 2 in Dearborn, Mich.

John Maxgay, lead engineer for General Motors Corp., will tell attendees how consumers perceive tire pressure monitoring systems and also will discuss consumers' comfort levels with the technology. In addition, he will discuss how independent tire dealers and garage owners can sell the concept to customers.

Modern Tire Dealer is the media sponsor of the event, which will be held at the Mariott Dearborn Inn.

For more information, visit www.iqpc.com/us/tiretech. "Early bird discounts" are available for attendees who register before March 23.

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