Dave Crawford has joined Am-Pac Tire Distributors as vice president of training and program marketing. Am-Pac does business as Tire Pros, a 40-store chain based in Simi Valley, Calif.
Crawford, a 30-year industry veteran, was director of marketing for American Car Care Centers Inc. He was most recently vice president of business development for Mail America, a Phoenix, Ariz.-based direct mail specialist.
"He has worked for the manufacturers, as well as owned his own retail tire and service business," says Dennis Mangola, president of Am-Pac. "He's also managed multi-unit retail locations, and recently spent over 11 years with American Car Care Centers."
Mangola believes Crawford will not only enhance the Tire Pros' offering to its dealers, but also help expand its business.
"I left ACCC a few months back to step into the unknown and try my hand at the direct mail business," says Crawford. "It was a good company to work with, but when the opportunity arose to work with Tire Pros and Dennis Mangola, I couldn't pass it up."
Am-Pac/Tire Pros does business in 19 states with 27 distribution centers. It sells Michelin, BFGoodrich, Uniroyal, Bridgestone, Firestone, Capitol, Continental, General, American, Hankook and Negotiator brands, among others.
There are 278 Tire Pros franchise locations and 37 company-owned stores.
