On the Rise On the Rise Profiles 2022 On the Rise Profiles

On the Rise: Brian Beers

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Brian Beers 

President | Prenlyn Automotive Group | Age: 35 

 

What was your first job in the industry?     

My family has been in the Midas business since 1976. I worked in the shop as a kid changing oil, and cleaning up. In high school, I helped in the office. When I came on full-time in 2010 after college, I started as a service writer to learn the sales side of the business. 

What attracted you to the industry?             

Everyone who owns a car needs it fixed, which never changes. There’s a lot of “old school” thinking that holds people back from growing. We can apply new ways of thinking to gain a competitive advantage in attracting customers and talented employees 

What’s the biggest challenge you have faced in your career?    

Our biggest challenge is getting the right people in the right seats. Once we get the right team in place, a store can literally double the sales overnight. 

Who has had the biggest influence on your career? 

My dad, Tracy Beers, was the biggest influence on my career. He got into Midas with his dad when he was 22 years old. His hard work and dedication provided a great life growing up, and I’m proud to continue that growth and provide for mine. 

What’s your biggest accomplishment in the industry?    

We are the fourth largest Midas franchisee with 29 locations. When I joined the company in 2010, we had six locations. After learning the business, we started expanding in 2016 by acquiring other existing franchise locations and opening new ones. 

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