BFNT launches Indy 500 promotion

May 12, 2005

Bridgestone Firestone North American Tire LLC (BFNT) is offering rebates on its Firehawk Wide Oval and Firehawk Indy 500 tires to play up its connection to the Indianapolis 500.

The promotion, which runs through June 4, offers an $88 rebate on four Wide Ovals and a $55 rebate on four Indy 500 tires.

In addition, BFNT's Firestone Affinity LH30 and Firestone Destination LE will be on sale as part of the campaign, which will be supported by TV ads, radio spots and other materials.