Apollo Rolls Out Smart Tires Campaign

March 6, 2024

Apollo Tyres Ltd. has launched its new “Smart Tires for Not Smart Roads” campaign, which showcases road conditions that long-haul truck drivers frequently encounter.

“With millions of miles of testing on North American roads, these road conditions, however daunting, are no match for Apollo’s ‘Smart Tires.’” say Apollo officials.

“Every Apollo truck and bus tire is produced at one of Apollo’s state-of-the-art, global manufacturing facilities by leading engineers.”

Apollo recently showcased its long-haul truck tire line at the Technology & Maintenance Council (TMC) show in New Orleans, La. 

Apollo Tyres Ltd., is showcasing its long-haul truck tire range at the Technology & Maintenance Council (TMC) show in New Orleans, La.

“Our steer tire EnduMile LHfront, drive tire EnduMile LHD and trailer tire EnduMile LHT are now fully available to customers across the United States,” says Laurence Bennett, assistant vice president for commercial vehicles, Apollo. 

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