Nexen Will Award a Custom Muscle Car to a Purple Heart Medal Recipient

Oct. 1, 2018

Nexen Tire America Inc. will present a custom muscle car equipped with Nexen Roadian HP Street Sport all-season radial tires to a Purple Heart Medal recipient.

Nexen is accepting nominations through its social media channels and website.

The company says the American Muscle for American Heroes is a new program designed to honor a well-deserving veteran who has been wounded in combat and awarded the Purple Heart Medal.

Nexen is partnering with the Purple Heart Foundation to help select the recipient of a custom Nexen Tire Purple Heart Dodge Challenger.

To help with the build, Nexen Tire reached out to several other leading automotive aftermarket companies to transform a 2018 Dodge Challenger R/T 392 SCAT Pack into the custom Nexen Tire Purple Heart Dodge Challenger. Renowned car builder Kenny Pfitzer with Zero to 60 Designs led the entire build, which will debut at the 2018 Specialty Equipment Market Association (SEMA) Show in Las Vegas.

The custom Nexen Tire Purple Heart Dodge Challenger build includes:

  • Nexen Roadian HP Street Sport all-season radial tires;
  • Vis Racing carbon fiber hood, front bumper, deck lid and splitters;
  • PPG custom paint job;
  • Eibach front and rear sway bars;
  • MagnaFlow cat-back exhaust system;
  • Oracle Lighting custom headlights;
  • SolarGard window tint; and
  • Savini wheels.

"Nexen Tire understands the incredible sacrifice made by U.S. service members and we are honored to have the opportunity to give back to a deserving veteran as part of our American Muscle for American Heroes program," says Kyle Roberts, senior director of marketing.

"Purple Heart recipients have displayed unbelievable courage in the line of duty and we are humbled by their bravery and contributions as veterans. This program is our way of saying ‘thank you’ to these heroes for securing our safety, as we continue to work hard to keep drivers safe on the road by manufacturing some of the world’s highest-quality tires.”

Representing the Purple Heart Foundation and supporting the American Muscle for American Heroes program at SEMA will be U.S. Army Sgt. 1st Class Leroy Petry, Medal of Honor and Purple Heart recipient. Petry was wounded in Afghanistan in 2008 serving in Operation Enduring Freedom.

“As a Medal of Honor and Purple Heart recipient, I am extremely proud to be working with Nexen Tire and their American Muscle for American Heroes program,” says Petry. “I have served alongside many outstanding service members and I can say every one of them is a hero. I am confident the Purple Heart Foundation will find a very deserving veteran to receive this amazing custom Nexen Tire Purple Heart Dodge Challenger.”

Nexen Tire will collect nominees for approximately 11 weeks starting October 1. Nominations can be submitted on Nexen's Facebook and Instagram pages. Use the hashtag #NEXENHero to nominate a Purple Heart recipient or family member. The nomination process requires three pieces of information for each submission – a story, a picture and the #NEXENHero hashtag.

A nomination form is also available on Nexen’s website.

For more information on the Purple Heart Foundation, visit its website at

Visit for more information and official giveaway rules.

About Purple Heart Foundation:

Chartered in 1957, the Military Order of the Purple Heart Service Foundation is the fundraising engine of the Military Order of the Purple Heart of the U.S.A., Inc., a Congressionally chartered Veterans Service Organization.

The mission of the Purple Heart Foundation is to holistically enhance the quality of life of all veterans and their families, providing them with direct service and fostering an environment of camaraderie and goodwill among combat wounded veterans.

About Nexen:

Nexen manufactures high-performance, passenger, SUV / light truck and winter tires and is part of a select group of tire manufacturers worldwide that are specified as standard fitment on original equipment vehicles. For more information, visit  and the company’s social media channels: Facebook, Instagram and Twitter. #WeGotYou #NexenTire #NexenRacing

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